Three passengers travelling with United Nigeria Airlines have received newly released Samsung Galaxy smartphones after emerging winners in a special onboard promotion organised in partnership with the technology company.
The winners, Hamid Ibrahim, Chidi Chinedu and Gbenga Bello, were selected through a lucky dip conducted during flights operating on the Lagos–Abuja and Abuja–Lagos routes on Monday, June 1.
The campaign, tagged “Awesome Row”, formed part of a collaboration between the airline and Samsung aimed at creating a unique experience for travellers and rewarding customer loyalty.
Apart from the presentation of the smartphones, passengers on the designated flights were given exclusive access to the newly launched Samsung Galaxy A57 and Galaxy A37 devices during the journey, enabling them to experience the features of the phones first-hand.
United Nigeria Airlines described the initiative as another demonstration of its commitment to enhancing customer experience and offering value beyond air transportation.
Commenting on the outcome of the exercise, the airline’s Chief Commercial Officer, Dayo Olawuyi, said the success of the promotion underscored the company’s dedication to creating memorable moments for passengers and strengthening the bond between the carrier and its customers.
According to him, the airline’s philosophy is centred on connecting Nigerians and facilitating movement for business, family and other important engagements.
“At United Nigeria Airlines, we fly to unite. Every route we operate, every flight we run, is about bringing Nigerians together, whether for business, work or family functions,” he said.
Olawuyi noted that the partnership with Samsung was built on a shared commitment to delivering quality and excellence to consumers.
“This partnership with Samsung is an extension of that mission because they share our belief in delivering the very best to Nigerians, and together, we wanted to create a moment that passengers would never forget,” he stated.
He congratulated the winners and expressed satisfaction over the positive response generated by the campaign.
“We are very thrilled for Hamid, Chidi and Gbenga, and we congratulate them on their wins,” he added.
The Chief Commercial Officer further reaffirmed the airline’s commitment to maintaining high standards of customer service and ensuring that passengers enjoy exceptional experiences whenever they choose to fly with the carrier.
“We are very passionate about ensuring our customers have the best experience, and that is exactly the kind of thing we want people to associate with flying United Nigeria Airlines,” Olawuyi said.
Industry observers say such partnerships are becoming increasingly popular as airlines seek innovative ways to differentiate themselves in a competitive market and provide passengers with added value.
The latest campaign by United Nigeria Airlines highlights the carrier’s focus on customer engagement and its efforts to combine air travel with rewarding experiences, while also strengthening its relationship with leading brands in the technology sector.
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